Phonix: voice agents, speech analytics and chat bots

The voice agent takes inbound calls and creates a lead with the collected fields. Speech analytics scores every sales call against your checklist with a quote and a timestamp. The chat bot answers from your knowledge base in five channels.

Inbound call · Linia Kitchens

Eva, voice agent 00:00 / 00:54 +7 916 *** 45 12

Lead fields 5 of 5

Eva · 72% of speech Caller · 28% of speech Pause before reply 0.5 s

Transcript

Eva
Linia Kitchens, hello! My name is Eva, I'm a virtual assistant. How can I help you?

Студия кухонь «Линия», здравствуйте! Меня зовут Ева, я виртуальный помощник. Чем могу помочь?
Caller
Good afternoon. I'd like to order a kitchen, I need someone to take measurements.

Добрый день. Хочу заказать кухню, нужен замер.
Eva
I'll gladly book a measurement visit. What's your name?

С удовольствием запишу вас на замер. Как к вам обращаться?
Caller
Mikhail.

Михаил.
Eva
Mikhail, what kind of kitchen is it: straight or L-shaped, and roughly how long?

Михаил, какая у вас кухня: прямая или угловая, и какой примерно длины?
Caller
L-shaped, about three twenty by two metres.

Угловая, где-то три двадцать на два метра.
Eva
Got it: L-shaped, three twenty by two. The measurement visit is free. What's the address?

Записала: угловая, три двадцать на два. Замерщик приезжает бесплатно. По какому адресу квартира?
Caller
Leninsky Avenue, building forty-two.

Ленинский проспект, дом сорок два.
Eva
When would suit you? We have slots on Thursday and Saturday.

Когда вам удобно принять замерщика? Есть окна в четверг и в субботу.
Caller
Saturday, please, preferably before lunch.

Давайте в субботу, лучше до обеда.
Eva
Saturday, ten to twelve. Is the number you're calling from fine to reach you?

Суббота, с десяти до двенадцати. Номер, с которого вы звоните, подойдёт для связи?
Caller
Yes, this one.

Да, этот.
Eva
Great, Mikhail. A manager will call on Friday to confirm the time. Have a nice day!

Отлично, Михаил. Менеджер позвонит в пятницу и подтвердит время. Хорошего дня!
Caller
Thanks, goodbye.

Спасибо, до свидания.

Press play to listen

Lead card Filled in during the call

Name: Mikhail
Request: Custom kitchen, L-shaped 3.2 × 2 m
Visit address: 42 Leninsky Avenue
Visit time: Saturday, 10:00 to 12:00
Phone: +7 916 *** 45 12

Example: Linia Kitchens, a made-up kitchen studio. The voices in the recordings are synthetic. More about the product

Manager's call: Anna

inbound 00:00 / 01:16 Inbound call: kitchen sale

73 points out of 100 Script passed

Manager Client

Transcript by speaker

00:00 Manager
Linia Kitchens, Anna speaking, hello!

Студия кухонь «Линия», Анна, здравствуйте!
00:04 Client
Hello. I left a request on your website yesterday, I wanted to ask about prices.

Здравствуйте. Я вчера оставлял заявку на сайте, хотел узнать по ценам.
00:09 Manager
Yes, I can see your request. What's your name?

Да, вижу вашу заявку. Как я могу к вам обращаться?
00:13 Client
Sergey.

Сергей.
00:15 Manager
Sergey, tell me about your kitchen: size and shape?

Сергей, расскажите, какая у вас кухня: размеры, форма?
00:20 Client
Straight, three metres. I'd like light fronts without handles.

Прямая, три метра. Хочется светлые фасады, без ручек.
00:24 Manager
Good choice, that's our most popular option. A straight three-metre kitchen with those fronts starts at 180 thousand roubles.

Хороший выбор, такие сейчас берут чаще всего. Прямая кухня на три метра с такими фасадами стоит от 180 тысяч.
00:34 Client
Wow. Another showroom quoted me 150.

Ого. В другом салоне мне называли 150.
00:38 Manager
I understand. We use Blum fittings with a ten-year warranty, and there's a 12-month instalment plan at no extra cost: that's 15 thousand a month.

Понимаю. У нас фурнитура Blum с гарантией десять лет и рассрочка на год без переплаты: выходит 15 тысяч в месяц.
00:48 Client
The instalment plan sounds interesting. How long does production take?

Рассрочка интересно. А по срокам сколько делаете?
00:52 Manager
Production takes 35 working days after the measurement.

Изготовление 35 рабочих дней после замера.
00:56 Client
That works, I need it by November.

Нормально, мне к ноябрю надо.
00:58 Manager
We'll make it. Shall I book a free measurement visit? There are slots on Wednesday or Thursday.

Успеем. Давайте запишу вас на бесплатный замер? Есть время в среду или в четверг.
01:05 Client
Can we do Thursday evening?

В четверг вечером можно?
01:07 Manager
Booked for Thursday at 7 pm. The measurer will call an hour before. See you, Sergey!

Записала на четверг, на семь вечера. Замерщик позвонит за час. До встречи, Сергей!
01:14 Client
Goodbye.

До свидания.

Script checklist

Greeting Introduced self and company Done

Named the company and herself in the first sentence.
Discovery Asked for the client's name Done

Asked for the name and used it afterwards.
Discovery Clarified kitchen size and shape Done

Open question about size and shape; the client added front preferences himself.
Discovery Asked about the budget Missed

The price came before any budget question, so the client compared it with a competitor right away.
Discovery Asked about the deadline Partly

The client mentioned the deadline himself; the manager didn't ask.
Pitch Linked benefits to the client's needs Partly

Warranty and instalments were mentioned, but not tied to what the client asked for.
Objections Handled the price objection Done

The competitor comparison was handled with the warranty and the monthly payment.
Closing Agreed on a dated next step Done

The measurement visit is booked for a specific day and time.
Wrap-up Summarised the call Partly

The visit time was repeated, but the address and price were left out.

Example: Linia Kitchens, a made-up kitchen studio. The voices in the recordings are synthetic. More about the product

Three products, one dashboard, one lead base

Agent calls, call reviews and bot chats all land in one lead base, and reports cover every channel at once.

01 · Voice agents

The agent picks up and creates the lead itself

Answers inbound calls following your scenario: starting prices, terms, bookings.
Collects the fields you defined: name, request, address, preferred time.
After the call, the lead with the recording and transcript appears in the dashboard and goes to your CRM by webhook.

Voice agents

Voice agent call card: recording, transcript and collected fields

02 · Speech analytics

Every manager's call scored against your script

Pulls recordings from Asterisk, Megafon PBX and MTS PBX with no effort from managers.
Gives a verdict on each checklist item with a quote and a timestamp.
The report shows the items your team misses most and ranks the managers.

Speech analytics

Call review: 73 points, checklist with quotes and timestamps

03 · Chat bots

One bot answers in five channels from one knowledge base

Website widget, Telegram, VK, Avito and MAX connect to the same bot.
Prices and lead times come only from the knowledge base, nothing is made up.
Collects contacts into a lead and hands the chat to an operator when a person is needed.

Chat bots

Shared inbox: a chat handed to an operator who replies to the client

A call from the first ring to your CRM

Scroll down: this is how one call travels through Phonix.

01

Call

A client calls the company. Asterisk connects them to the agent, the cloud PBX sends the recording of a manager call.
02

Transcript

Phonix turns speech into text and splits the turns between the employee and the client.
03

Scoring

The model checks the call against the script checklist and collects the lead fields.
04

Dashboard

The lead, the recording and the review appear in the dashboard, reports update.
05

CRM

An HMAC-signed webhook goes to your CRM. If it fails, Phonix retries up to 6 times.

POST crm.example.com/hooks · call.analyzed

{
  "id": "evt_7c1f2a90",
  "type": "call.analyzed",
  "created_at": "2026-10-01T12:44:05Z",
  "data": {
    "call": {
      "id": "c5b1e3d2",
      "employee_name": "Anna Smirnova",
      "duration_sec": 76,
      "score": 73.33,
      "passed": true
    },
    "analysis": {
      "call_outcome": "Measurement visit booked for Thursday, 7 pm",
      "client_sentiment": "positive",
      "objections": [
        {
          "text": "Another showroom quoted 150 thousand",
          "handled": true
        }
      ]
    }
  }
}

All the work in one dashboard

Leads, calls with a player and review, a shared chat inbox, the script report and agent and bot settings. The interface is in English and Russian.

Phonix dashboard overview: new leads, agent and manager calls per day, average script score

REST API and webhooks for your CRM

Pull leads, calls and reviews over the API and receive events via webhooks. The Phonix team issues the keys.

OpenAPI 3.1 spec to generate a client
Key scopes read and write, or read only
600 requests per minute per key
7 events signed with HMAC-SHA256
6 retries from 1 minute to 12 hours

Developer documentation

# New leads
curl "https://app.phonix.website/api/v1/leads?status=new&limit=50" \
  -H "Authorization: Bearer $PHONIX_KEY"

// Calls below the script threshold
const res = await fetch('https://app.phonix.website/api/v1/calls?passed=false', {
  headers: { Authorization: `Bearer ${process.env.PHONIX_KEY}` },
});
const { data } = await res.json();
for (const call of data) console.log(call.employee_name, call.score);

import os, requests

r = requests.get(
    "https://app.phonix.website/api/v1/leads",
    params={"status": "new", "limit": 50},
    headers={"Authorization": f"Bearer {os.environ['PHONIX_KEY']}"},
)
for lead in r.json()["data"]:
    print(lead["name"], lead["phone"])

Sample webhook stream

lead.created Mikhail · voice agent · L-shaped kitchen 3.2 × 2 m 200
call.analyzed Anna Smirnova · 73 points · visit booked 200
conversation.message Telegram · "Do you offer instalments?" 200
conversation.handoff MAX · client asks for a manager 200

Each company's data is isolated

Protection is built into both the code and the database: even a faulty query cannot reveal another company’s rows.

Two isolation layers: A company filter in every query plus PostgreSQL RLS policies under a role that cannot bypass them.
Encrypted secrets: Messenger and PBX tokens and webhook secrets are stored with AES-256-GCM.
Hashes only: API keys, invites and password reset links are stored as hashes.
Signed recording links: A call file opens only via a signed link, seeking works.
Strict CSP: A nonce on every response and no unsafe-inline anywhere, styles included.
SSRF protection: Webhook URLs and recording links are checked against the actual IP when connecting.

FAQ

What telephony do I need?

Speech analytics works with Asterisk, Megafon PBX or MTS PBX, and recordings from other systems can be sent via the API. The voice agent runs through Asterisk, and the Phonix team sets up the connection.

Who sets up the integrations?

The Phonix team: it connects the PBX, bot channels, API keys and CRM webhooks. Your company gets a ready dashboard and data.

Can I change the script checklist?

Yes. A script consists of items with a stage, description and weight, and the pass threshold is set in percent. After an edit, a call can be re-scored with one click.

Which CRMs can receive the data?

Any CRM that accepts webhooks or works with a REST API. Phonix sends events about leads, calls and chats, and your CRM can also pull data itself.

When does the bot call a person?

When the client asks for a human, is annoyed or complains, and according to the rules you define. The operator replies from the shared inbox in the dashboard.

What languages does the dashboard support?

English and Russian, each user picks their own.